Web Analytics tools such as Web Trends and Core Metrics are available for a long time. Smaller businesses and website owners were excused from not using these tools due to the absence of a budget. Since Google acquired Urchin’s software and then repackaged it and rebranded it as a tool for free, referred to as Google Analytics and users of websites have no reason to avoid using Web Analytics. It’s not just that Google Analytics free, but the installation process could take just 5 minutes, and is done in three simple steps .
Installation of Google Analytics is quick and simple. Create an account on Google account If you don’t already have one. Next, go to Google Analytics. Go to the Google Analytics site and sign up with the details of your Google account. Simply follow the sign up procedure and copy the code onto your site.
These are steps needed to install Google Analytics and explained in detail.
- Create an account with Google account in case you don’t have one.
If you’re using Gmail or other account using the Google service and you are technically registered, then you have already a Google account. You are able to skip step 2. If you don’t already have one, you’ll need to set up your own Google account (which is easy and quick you just Google “create Google account”). If you already have already a Google AdWords account and you wish to use that similar login in Analytics just log into Google AdWords account and click on the Analytics tab near the top.
- Go to Google Analytics on the Google Analytics website, click the Sign Up Now button and then follow the simple registration process.
The sign-up process involves four easy steps. The first 3 steps require the simple filling out of your website and contact details, as well as signing an agreement with users. The final step is adding your google Analytics tracking code on your site.
- Copy and paste the code you received close to the body tag.
It is the way Google Analytics tracks user behavior on your website. This is the reason it’s crucial to include the code on each page (just before the body tag that closes). It is ideal to have a template or master page on which you can put the code in one place. In the event that your webpages are totally separate from each other it is essential to ensure you’ve added the code on each page.
You’ll have the choice to use either New Tracking Code or the Legacy Tracking Code. A lot of Google Analytic’s latest features will be available only by this New Tracking Code so there is any reason to utilize this Legacy Tracking Code at this time.
After you’ve added the Analytics tracking code onto your website, you can upload the modifications, then select “Check Status” in the Analytics Settings window. Google will confirm whether the tracking codes for Analytics are functioning on the website you’ve entered. After Google has confirmed that your code was running, you can expect to receive Google Analytics metrics within a few hours.
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